Choosing A Canadian Record Label

By Linda Williams


A record label is a company that artists sign with to record their music. A label is entitled with the duty of marketing, managing brands for artists, distributing music videos and sound tunes as well as making sure that the copyright of the artists work are adhered to. A label such as Canadian record label also manages trademarks.

An artist should be aware of the different types of labels that are available in the market. A successful artist can consult with legal counselor in order to make a more informed decision before dealing with one of them to market and distribute his or her work.

There are different types of artist signing companies that are widely known. One is a major, another is a minor-major and the last but not least the independent record label. A major, works in collaborating with the international companies commonly known as the big four since there are four such companies that exist. SONY, BMG, Universal Music Group and Warner Music Group are the big four brands that a major is affiliated to and sells their tunes through them.

The medium sized labels are known as Mini-majors. They are owned by several major labels. They are associated to the major labels and do all their business through them. Thus it means that they are also affiliated to the big four. The last one is the independent record company which does its business without being in business with any other major or international brand.

The relationship between the artist and his label is often strained. An artist would prefer to keep his or her art intact. Alterations are not supposed to be made by anybody else. Many companies on the other hand find it necessary to make some change to the work, say changing the title in order to increase the chances of selling the art more efficiently. If these changes are not done after good consultation and agreement between the company and artist, conflicts usually arise. It is thus very important to have a bidding contract as you record with a certain brand.

Due to the rise in the many ways of using the internet, many of these artist signing companies have experienced their fair share of difficulties on the market. It has become easier to share files over the internet making it possible for artists to do their own marketing and selling through the web at a much lower cost.

Music companies have come up with new methods of curbing the problem brought about by use of internet by artists. Since online selling of music is less profitable, the companies offer the artists better deals that make them more money and more value to their work. This happens mostly with artists that have a well-established market.

Choosing a good brand name to record your music with is thus an important step for any artists successful career. This calls for good research on different existing labels in the market. Their reputation and their relationship with other artists are important to look at before fully committing to work with a given brand. An artist should feel convinced that working with that specific company will bring out the best results of the art work.




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